VLV'S 21ST ANNIVERSARY APPEAL

Lord Puttnam of Queensgate launched Voice of the Listener & Viewer's 21st anniversary year Appeal. The Appeal ran from July 2004 to July 2005, incorporating VLV's actual 21st birthday on November 14th, 2004. More than £30,000 for VLV and its related charity, The Voice of the Listener Trust, has been raised.  We are most grateful to all those who contributed to the success of the Appeal. 

Lord Puttnam, who is the Patron of the Appeal, said:
"The arrival of satellite, cable and multi-channel television, and of a range of new digital communication services, together with new forms of regulation, particularly Ofcom, have greatly increased the need for VLV's work. Add to that the demands of the current review of the BBC's Charter, as well as digital switchover, and VLV's workload has more than doubled over the past two years."

"To ensure that VLV has the resources to meet current and future challenges, we are aiming to raise the equivalent of £75,000 a year over the next three years. Part of the money will be raised at a variety of fundraising events, and from grant making trusts."

"However, I am also asking VLV's many members and supporters to be as generous as they can with donations to this appeal. As this is VLV's 21st anniversary, I would be delighted if every VLV member and supporter could give at least a pound for every year of VLV's existence, in other words, a minimum of £21 to the Appeal."

How you can support VLV's 21st Anniversary Appeal

• I would like to make a donation to the Appeal donation form.
• I would be interested in a legacy pack info@vlv.org.uk
• I would be interested in gifting shares to the Voice of the Listener Trust info@vlv.org.uk
• I would like to join VLV membership form

VLV 21st Anniversary Appeal Events

Date	Event
Thursday, 7 October	Sir David Attenborough lecture, British Academy, London SW1 7.00pm
Monday, November 29	Celebration lunch at the House of Lords, London SW1 1.00pm

To book a place at an Anniversary Appeal event, please e-mail: info@vlv.org.uk or telephone 01474 352835.

Other 21st Anniversary Appeal Initiatives

As well as raising funds, in this 21st anniversary year, VLV will also be putting forward the case for public service broadcasting in new ways. In particular, VLV will seek to explain to more people just how important public service broadcasting, including radio, television and the internet, is for the educational, democratic and cultural life of the UK.

• 'Media Matters' a Media Awareness Week, to be held from February February 21st to 27th , designed to highlight the crucial role that public service broadcasting plays in the UK's national and community life and in fostering democracy and culture.
• A Student Essay Competition, with entries to be submitted either as a maximum 2,300 word essay or as a 10 minute video. The subject will be "Public Service Broadcasting in the Digital Age" and the competition will be launched in October 2004.

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