in association with Channel 4 Television
Broadcasting is changing rapidly following a new Royal Charter for the BBC, an explosion of new digital services which threaten ITV, Channel 4 and Five, and with the start of digital switch-over now less than one year away. Meantime, more and more people are using converging technologies to generate their own content, podcasts, webcasts, blogs and vlogs. How will this affect the traditional broadcasters and public service content?
'Critically discuss the ways in which, in today's changing media environment, audiences are becoming content producers. Is this a significant trend and, if so, is it a good thing?'
Broadcasting and the media are changing fast. Digital technology, new delivery methods and increasing interactivity are transforming the way we listen, view, create and interact with content and each other. Is this a significant trend, and if so, is it a good thing? What do you think?


Undergraduate first prize received
by mother and father of Danny Allen
Jon Snow, presenter
Channel 4 News
one of the judges


Undergraduate runner-up Postgraduate First Prize
David Twyman Andrew Fagg
He also received the Award for runner-up
in the Postgraduate category for Louise Parry
Entries were submitted in two categories (A) undergraduate or equivalent qualification, or (B) post graduate or equivalent qualification. Entries were either a written essay of a maximum of 2,000 words inclusive or a short video or radio feature of no more than ten minutes in length.
The winning entries in each category received a cash prize of £500. The winner and runner-up in each category also received two weeks work experience with a television or radio production company.
Undergraduate category winners: First prize, Danny Allen; Runner-up, David Twyman.
Postgraduate category winners: First Prize, Andrew Fagg; Runner-up, Louise Parry.
Judges included: Professor Steven Barnett, University of Westminster; Roger Graef, Managing Director, Films of Record; Jim Latham, Secretary, Broadcast Journalism Training Council.
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